The Importance of Firmographics for B2B SaaS Marketing 12.12.2022 – Vineet Gupta Your SaaS business marketing strategy is essential to its growth and success, however, it will be meaningless if it’s not segmented for the target audience based on the firmographics. Confused what firmographics means and how it’s important? Let me help you out! In … Read more
SaaS Marketing Automation: All You Need to Know 15.11.2022 – Art Malkovich As a growing SaaS company, do you want to know how to deal with the increasing number of online activities? As everyone goes online to do business, find a solution to a problem, and acquire the needed information, the competition in any sphere … Read more
How SaaS-Based Video Editors Can Be Your Next Best Marketing Tool 03.10.2022 – Artash Arakelyan Videos are the most compelling forms of communication today. They are also highly effective forms of marketing. But, like anything else, video production takes time and money to plan, execute and produce. They also elicit skills that you may not … Read more
SaaS Reporting Guide: Cohort Analysis, Sales Metrics, CAC & More 11.08.2022 – Ryan Erwin It’s essential to closely monitor the performance of your SaaS organization and evaluate if it’s performing well. This sector has made significant strides within the past few years making it one of the most developed industries that you can easily invest … Read more
How To Create a Knowledge Base for SaaS Business 10.01.2022 – Kristian Kusenda What is virtual customer service? Gone are the days when you had to visit a specific place hoping to get a refund or solve other customer problems. And that’s good because, according to research, 89% of customers are willing to abandon brands … Read more
How to scale a SaaS sales team: 5 tips for scalable growth in 2022 15.03.2022 – James Boreham A high-performing, scalable sales team lies at the heart of most SaaS businesses’ success. But as investments increase and revenue targets along with them, many startups are faced with the same challenge as they grow: how can … Read more
Writing A SaaS Agreement: 10 Steps to Follow December 6, 2021 – Jessica Fender Do you want to build long-term customer relationships and make your SaaS company a success? If so, you should strive for transparency and keep your customers informed about your service. And, most importantly, you should write a comprehensive SaaS agreement and … Read more
What You May Be Missing Without SaaS Metrics Visualization November 24, 2021 – Ryan Erwin When you are working on a B2B software of any kind, the new features are not the only ones that matter. Statistics of both user engagement and performance are vital for your business success as well. SaaS metrics visualization … Read more
21 SaaS Startups to Watch Out For October 22, 2021 – Jafar Sadhik Your SAAS company relies on your customers’ understanding of correctly using your software product to its fullest potential. That’s why it’s up to your marketing team to send campaigns to your new users guiding them through the onboarding process and beyond. … Read more
How to create social proof for your new online B2B business September 15, 2021 – Christie Passaris saas customer supportSocial proof is one of the most effective ways to grow your online business, generate conversation and boost sales. Customers who are satisfied with your product or service are the perfect candidates for generating social proof … Read more
