INBOUND
MARKETING BLOG

Whether you are running a B2B or B2C business, the key to any marketing strategy is how you present your brand. A media kit is…

Do you think that you provide great SaaS customer support? Think again. In 2020, around 47% of customers stopped doing business with a brand because…

Buyer intent data is a powerful tool to boost sales and revenues.  If you’ve ever run an ad campaign, you must know the power of…

Your Saas homepage design as the forefront of your business.  Just as the forefront of a brick-and-mortar business gives people a sneak peek at the…

Marketing and promoting your SaaS solutions can sometimes be tricky. The reason is that you cannot really offer loyalty programs or promo codes the way…

Feature marketing is a relatively new term, but SaaS companies have already taken a great interest in it. Back in the day, you would launch…

Affordable, yet effective SaaS public relations ideas. But does your company need a PR strategy at all? First, you do it for your team. Not…

If you are reading these lines, I guess the Christmas season is almost there. And you look for ideas on how to promote your software…

What does SaaS lead nurturing exactly mean to your SaaS company? Generally, lead nurturing is building relations with potential clients and preparing them to become…